Jane Iredale is president and founder of Iredale Mineral Cosmetics. This company was created in 1994 and introduced the jane iredale makeup line to the cosmetics industry. It was the first makeup line that simultaneously nourished and cared for the skin. The company janei redale does, among other things, extensive testing on its sunscreen products to determine their effectiveness in protecting against UVA & UVB radiation. It also received cruelty-free certification from the Coalition for Consumer Information on Cosmetics’ (CCIC), the leading, internationally recognized organization for animal welfare and cruelty-free certification.