Jane Iredale is president and founder of Iredale Mineral Cosmetics. This company was created in 1994 and presented in the field of cosmetics the jane iredale makeup series. It was the first line of makeup that at the same time nourished and cared for the skin. Janei redale does, among other things, extensively test its sunscreen products to determine their effectiveness in protecting against UVA & UVB radiation. It also received cruelty-free certification from the Coalition for Consumer Information on Cosmetics (CCIC), the leading internationally recognized animal protection organization and cruelty-free certification.